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"No structure, even an artificial one, enjoys the process of entropy. It is the ultimate fate of everything, and everything resists it." - Philip K Dick

It is time to do the decent thing and close up shop. This project failed years ago and I haven’t actively developed it for over a year.

I have had a lot of time to contemplate why it failed and it's become a tradition to share these thoughts, so here goes...

First of all, I always knew this project was a long shot. I'm trying to reinvent the very heart of society. Not only is this a ridiculously (some would say insanely) hard thing to do, but the seemingly impossible nature of it turns people away. People don't invest in ideas that they can't fairly effortlessly comprehend and lets face it, non equilibrium thermodynamics and chaos theory are not exactly breakfast reading for most people.

I also made a sequence of mistakes that didn't help. Primarily I didn't get myself out there enough. I'm a shy introvert who is great at solving complex technical problems. I'm not very good at marketing. I should have written more and sooner. I should have made the project open source from the start. I needed a partner on board from the beginning who was passionate about the idea and was good at communicating it to the world. I also focused so much on architecture and theory that I didn't spend as much time as I should on presentation. Having a front end designer would have really helped to sell the idea. Which brings me to the next problem.

I had time but I didn't have any capital. I entered this project thinking that since I had managed to engineer my life so that I had time to explore this idea, surely there must be other people who could too. I talked to a lot of people over the years who were interested in helping with what I was doing, but none had the sort of free time that was needed to get the project to a state where it would be financially viable.

Finally I needed more engineers. The scope of the project was just too large for one person. Web technology developed at a quicker pace than I could keep pace with whilst trying to develop such an all encompassing project.

If I was to start over, I would start much smaller, take one use case and develop an open self regulating social network for that. Maybe one day I will have the opportunity to do that. When I started this project I had read enough and had the right experience to see a possibility of a new way for us to organise ourselves. At the time I was enthusiastic, but far from clear about how to do it. Despite the failure of Babbling Brook, I am now strangely much more confident. I have a far clearer understanding of the forces in play and if the opportunity arises I think I would have a much better chance of succeeding now than I did then.

The web moves fast and the code is now out of date. Some of the central ideas would be much easier to develop with modern techniques. Nevertheless, I'll leave the sites up for a while and if you have questions or ideas of your own you’d like to discuss then please get in touch. Meanwhile I have a family to feed and a free market to engage with.

The idea is still very close to my heart and maybe one day I'll be in a position to do something new in the same direction. But for now, Au revoir.

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